Burberry hologram show in Beijing and Keane performance

05 London in Beijing
London in Beijing

Christopher Bailey will chair the Burberry brand of history's most innovative activities in China to promote the Burberry brand and the spirit of the great British music and digital technology.


06 London in Beijing
London in Beijing

Burberry was the first to use advanced technology, the virtual image of luxury brands, more than a thousand guests to the scene to bring comprehensive, multi-sensory audio-visual experience. The event was through the official website of Burberry.com Burberry and global live broadcast partner sites, and through the "Burberry retail theater" system to the Burberry retail stores worldwide for more than 50 broadcast.


08 British band Keane, wearing Burberry
British band Keane, wearing Burberry

Well-known British band Keane participated in this event, completing their debut in China to commemorate the Burberry and British music industry has long been a close relationship.


09 The show
The Burberry Beijing hologram show

010 Burberry Prorsum Autumn 2011
Burberry Prorsum Autumn 2011

011 Burberry Prorsum Autumn 2011 holograms and Chinese model Shu Pei Qin
Burberry Prorsum Autumn 2011 holograms and Chinese model Shu Pei Qin

012 Burberry Hologram Models
Burberry Hologram Models

013 Burberry Sparkle Roll store in Beijing
Burberry Sparkle Roll store in Beijing

014 Burberry Prorsum Autumn 2011
Burberry Prorsum Autumn 2011



015 Burberry Prorsum Autumn 2011
Burberry Prorsum Autumn 2011

This event was also a new world of Beijing Lai Yiu Burberry flagship store opening ceremony. The shop is the most innovative technology ever feature Burberry's flagship store, designed by Christopher Bailey. The new store is equipped with a 9x5 large LED video wall, used to display multimedia content Burberry, was also used live on the night.





Stylish people at the Burberry Beijing show event:

01 Chinese actress Maggie Cheung wearing Burberry
Chinese actress Maggie Cheung wearing Burberry

02 Chinese model Shu Pei Qin wearing Burberry
Chinese model Shu Pei Qin wearing Burberry

03 British model Cara Delevingne wearing Burberry
British model Cara Delevingne wearing Burberry

07 Christopher Bailey & Bing Bing Fan, both wearing Burberry
Christopher Bailey & Bing Bing Fan, both wearing Burberry

017 Chinese model Juan Du wearing Burberry
Chinese model Juan Du wearing Burberry

018 Chinese actor Xiao Dou wearing Burberry
Chinese actor Xiao Dou wearing Burberry


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