Following the opening of its first store in the famous Swiss ski resort in 2004, Louis Vuitton reinforces its ties with Gstaad by inaugurating a new “winter resort” store on the renowned Promenade.
Following this new architectural concept in one of Europe's best-known winter destinations, Louis Vuitton invites its clients on a journey of discovery, filled with new emotions and experiences in a setting surrounded by authenticity and tradition. In reference to the resort’s heritage, Louis Vuitton showcases its stylish and elegant collections in the warm ambience of a winter ski chalet. Built on a single level, the store is a special example of Alpine design, featuring unique and luxurious furniture. At its heart, a marble, stone and wood fireplace creates a welcoming atmosphere.
Clients will be able to discover the new collections of leather goods, accessories and travel items, complemented by seasonal capsule collections of men's and women's ready-to-wear and shoes. At the store entrance, they are greeted by the women’s collections, featuring city bags in refined leather for daytime as well as evening. Iconic handbags feature, such as the Keepall, the Speedy and the Neverfull, available world-renowned Monogram and the Damier.
To the right, scarves, belts and costume jewellery are displayed to allow women to perfect and finish their overall look. Further into the store, the women’s shoe collections pay tribute to the creativity and talent of Marc Jacobs, Artistic Director of Louis Vuitton. The men's department is then revealed, elegantly presenting leather goods, accessory collections, and of course, items devoted to the art of travel.