Jaeger-LeCoultre raises almost $800k to fight against AIDS in Africa

The Jaeger-LeCoultre Memovox Tribute to Deep Sea watch which has been customized with a unique red dial and the (RED) logo engraved on the back of the watch was sold for 365.000 dollars.

Jaeger-LeCoultre’s two unique pieces Atmos 561 and Memovox Tribute to Deep Sea raised 790.000 dollars at the (RED) AUCTION on November 23rd to fight against AIDS in Africa

Two of the world’s foremost design pioneers, Sir Jonathan Ive, KBE, and Marc Newson, CBE, have collaborated with musician and philanthropist Bono to organize a (RED) Auction celebrating the very best of design and innovation. The auction featured icons of design selected by Jony and Marc and works that were personally customized by the pair.

The custom Jaeger-LeCoultre Atmos 561 by Marc Newson clock with unique red accents created for the (RED) Auction was sold for 425.000 dollars.

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